Small business web design tips
Learn about website design and working with a designer in simple terms, Squarespace website tips and my thoughts about running a small business.
Page naming for SEO in Squarespace
Have you ever noticed your page is named 'About 3' or 'Blog 1' in your browser, but can't figure out how to change it? This is coming from your Page Settings SEO section. Here you can rename your page and while you're at it, add in a keyword friendly SEO description.
Website Design Tips for Wellness Coaches: How to Stand Out Online
Whether you are in the wellness space, a business coach or teaching a skill, your website can do so much to help your business in both a practical (helping with client management, leads) and marketing (resources, blog, building credibility) way.
All you need to know about Squarespace Campaigns
Adding a mailing list to your marketing is a great way to build an audience that is not reliant on any one social media platform and the latest trends it’s promoting. You’ll also often find your most committed ‘fans’ are they because they have actively invited you into their inbox one a week, fortnight or month.
Introduction to Squarespace Courses
The newly launched Courses feature within Squarespace is an excellent tool for businesses looking to add online courses to their product suite. It's easy to use, a slick user experience and keeps more of your business in one place.
Interior Designer Website Case Study
My client Brooke first reached out through my enquiry form after finding me on Kerstin Martin’s Squarespace Designer list. Brooke owns an interior design studio called Brooke Copp-Barton Interiors and was in the process of upgrading and refining her business branding. The goal was to appeal to a higher-end market and to showcase more of her recent work.
Using images on your Squarespace website
To build an engaging website, it is important to use good quality images that reflect your business and your branding. Once you start noticing high-quality website design, or websites that catch your eye, you will soon realise that the images used are a major part in what makes a website work.
My favourite small business tools
I love being nosey and finding out what tools other business owners use within their businesses to keep things running smoothly.
Upgrading Squarespace sections to Fluid Engine
Over the past month or so, whilst you have been working on your Squarespace site or making edits, you may have noticed an upgrade button appearing in the top left corner of various sections.