The words you chose to include in your website are as important at the design and the images.  It’s these words that will capture the user to take action in one way or another, which is our main goal.

A website acts as your virtual shopfront, whether you have a brick and mortar shop or not.  Often, your website is the first interaction people will have with your brand and your products…so you better make the most of it!

Once you’ve got that important job of ‘website for my business’ checked off your to-do list, the last thing you want is for no-one to find it. Sadly, the old saying of ‘build it and they will come’ does not apply to websites so we must do a little work to be sure we are found by potential customers.

In my Case Study series I will be walking through my process with my clients, our meetings and how the website design developed throughout the project. This website project was my premium website design package - The Works - and was completed in around 6 weeks.

Throughout my website you’ll have seen me referring to Squarespace website design a lot. I describe myself as a Squarespace web designer and in my design packages I talk about providing a Squarespace website.

Most people get a little anxious when doing something for the first time. The fear of the unknown can stop you from taking steps forward, even if you know they will benefit you in the long run.

Before you dive in to building your website, you need to take some time to plan out what you are going to create. A website without a purpose, or clear function, will not be worth the time you’ll take to create it.