Marisa’s Curls
Package
Starter Squarespace website - The Basics
Client
Marisa’s Curls – Marisa shares tips and advice for curly-haired people across her online platforms.
Goal
Marisa had grown a large audience across TikTok, Instagram and YouTube throughout the last few years of sharing her hair tips and was looking for a website to pull all of that information together and act as a central hub for her business and content.
How we did it
Prior to working together, Marisa didn’t have any branding for her business. We created a very simple brand palette of colours, fonts and graphics to use throughout the website to make it a cohesive reflection of her business personality.
The three areas of this website were to showcase Marisa’s social media content, share her favourite products and discount codes and share long-form articles through a blog. With lots of content to share it was important to create a strategy for sharing it with the reader in an engaging way, that wasn’t overwhelming. Using newly created visuals, we picked up on wavy lines as the motif to break up the page into sections making it easy for people to find what they were looking for.
“I love how pretty it all is and how I feel it represents me and my brand so well! I love how all the pages are so interlinked and there is a definite theme to the whole site.
I have learned so much from Kirsty, she is extremely generous with her time and expertise. And the tutorials are so valuable to me going forward. Having the month of free help has also been invaluable because it meant little kinks in the newsletter sign up process have been able to be dealt with quickly and efficiently by Kirsty whereas it would have taken me much longer to do myself.”
